The New York Jets have announced a partnership with Def Jam Recordings, and will create exclusive online content and music to highlight 'the NFL and Def Jam's commitment and passion for hip-hop culture'.

A video content series will be created featuring interaction between Def Jam artists and Jets athletes, and Jets president Neil Glat commented 'Through our partnership with Def Jam Recordings, we are looking to amplify our in-game experience and provide fans with entertaining content from their truly talented artists... we are excited to see what new and unique endeavours await our fans'.